Most of the Indian based automakers have announced the launch of their festive season products. Toyota Kirlosker Motor private Limited (TKMPL) is ready to launch the upgraded versions of their existing models by the end of this month to push the sales upward during the festival season. It has been declared that the company is going to launch new range of its three existing renowned vehicles Corrola Altis, Etios and Fortuner.
The managing director has said that we have received a great response on their limited editions of Etios Liva and Innova which has been launched recently. He said that we have sold around 400 units out of the target of 1000 units. He also informed that an open announcement will be made between 15-20 October on the launch of limited editions of these models. A lot of new and attractive features have been added in these new models.
Toyota is expecting to sell a total 1000 units of Etios, around 600 units of Fortuner and 400 units of Corolla Altis. It is also noticeable that the price will be little higher than the existing models, since new features have been introduced in the latest models.
Sandeep Singh, Deputy managing director (Marketing) said that we have planned to launch the limited editions in the market to create the excitement, since we are not ready to launch any new model in the market uptil next year.