Cherishing the mantra of HORIZONEXT as the new theorist, Tata Motors opened a new showroom in Bangalore called as ‘Concorde Motors Bangalore’. It is high on technology, and bears the new format of showroom-layout for achieving maximum customer satisfaction. This new sale point of Indian carmaker offers a contemporary-styled, single-point hub reclining the 3- S (Sales, Service and Spare Parts) at a sight.
Concorde Motors Bangalore is spawned in an area of 4,000 sq ft, where outer of the showroom is said to be grasping 7,000 sq ft to feature brand’s new identity and signage. The new sale premises offers the listed facilities which Tata Motors claims are the class-defining and are portraying a new homage to the Tata vehicles.
Following are the class-defining highlights of Concorde Motors Bangalore:
- Video walls highlight key car features
- Wi-Fi connected, luxurious customer lounge area
- Specially trained staff for customer care
- Branded accessories and lifestyle merchandising
- Café corner
In addition, Tata Motors had planned to launch more than 30 such more showrooms in the Southern of India soon. The complete focus will be laid on the 3-S facilities like that of the newly opened showroom of Bangalore.
Commenting at the inauguration, Mr. Ankush Arora, Senior Vice President, Passenger Vehicles (commercial), Tata Motors, said, “India’s global and increasingly sophisticated consumer demands deserve a customer experience that offers comfort with technologically-driven features that enhance decision-making. As a part of our committed and rejuvenated customer focus, we are completely revamping the look-and-feel of our dealer network. We are delighted to see an early validation of our strategy – Tata Motors has moved to seventh position in this year’s JD Power survey on sales experiences with a score of 825 index-points, from twelfth position in 2012. There has been a steady rise in our rating across all seven servicing parameters.”
